Sometimes you trip over a word and it takes on a shape. It bugs you until you look at that shape and see something different. Something unusual.
That happened to me this morning. I received a note from a friend of mine who was talking about Elon Musk and his investor dilemma. Whilst typing back a reply, I said: “it’s the difference between an inventor and an investor”. And the shape of these two words hit me! They were so similar – and yet poles apart.
So, as is my wont (an old English word meaning habit or custom that spellcheckers highlight as a mistake, but it isn’t), I set to with the idea that an inveNtor and an inveStor are two opposing forces under tension in any business.
And whilst deciding that this was, indeed, a good analogy, it struck me that so many letters are shared between these two words. In fact, seven out of eight letters are not just the same – BUT THEY ARE IN EXACTLY THE SAME POSITION IN THE WORD! The only difference is the fifth letter – where one is an “N” and the other an “S”. How can two such similar words have such contrasting shapes positions in business, yet share so much at the same time?
To use the old analogy “Men are from Mars, Women are from Venus”, it got me thinking about which planets would inveNtors and inveStors inhabit? I looked up this idea on an astrology website and found that Venus is the bringer of love, beauty and money. So that will do for the inveStor community (though I sometimes find it hard to see how those three words fit nicely into one sentence.
As for Mars – well that is a non-starter. We needed another planet. And so I typed-in “innovation” to find that Uranus represents technology, rebellion and innovation! That will do nicely!
So, inveStors are from Venus and inveNtors are from Uranus. There you go!
Yet that wasn’t enough. I further studied the two words to find that the only difference were the two letters: N and S – and suddenly it hit me! They are also polar opposites on the dial of a compass! I was so encouraged to find even more elegance down this particular rabbit-hole!
Further to discovering this chance pairing, I thought again. Whilst looking at the meanings behind the planets, I came across Mercury, the Messenger God who is know for communication, day-to-day expression and coordination. A vital and often missing ingredient when inveNtors and inveStors cannot see each other’s point of view. What other letter (in the same place as the N and S) could be a catalyst for change? What could be the Mercury that goes between Venus and Uranus (though I know full-well that is impossible in our particular solar system – but work with me on this!)
And so I came across the letter “R”. One of the few that makes sense and is a word. An inveRtor. It has a medical meaning, but I preferred the one used in electricity – which converts AC to DC current and back again. An inveRtor is a converter of energy from invention to investment. Perfect!
So, in summary, we need more inveRtors in business to go between the impossible stances that inveNtors and inveStors take when they stand-off in their own worlds of creativity and resolution. A few more inveRtors that will be comfortable in the space between what is impossible and what is possible. A few more inverRtors that will help inveNtors like Elon Musk save the planet with his fantastic ideas to make the world’s transportation system run on electricity without making all the inveStors run a mile!
As it was such a great rabbit hole to go down (and it is Thursday and I have not written Thursday Thoughts for a while), I thought I would write-up the story. More to follow soon!
Please do leave a comment below if you see any other strange or fantastic happenings on the road from invention to investment.