TT1949 – A Call for Change

A Call for Agent Provocateurs, Revolutionaries & Change Agents

I’m often out-spoken. It has caused me problems in the past.
But I’ve never done anything like this before.
I know I am not the only one reflecting these sentiments.
Sometimes I challenge because I believe that is what is needed
To change the system – or at least to draw attention to
The main areas that could and should be improved.

I have met only a few of the people who are here.
We live in a virtual world of listeners and applauders.
Most online fora are self-congratulatory, ego-boosters for the author.
People feel uneasy to join in if there is any dissension or (c)rudeness
For fear of going against the crowd like the cheeky monkey
That’ll have their legs broken so that they are eaten by the lions first!

Agent Provocateurs, Revolutionaries & Change Agents!
Where are you? You can hide away in the corner
Whinging & whining about the structures & systems that don’t work.
Without the guts or enthusiasm to change anything – mainly because
The whole darn system is so fragile, it might break anytime – and
YOU don’t want to be accused of being the person who finally broke it!

Where are the innovators, the disruptors, the risk-takers?
The folk who are up-ending the Establishment (with a BIG “E”)?
Where are the young folk who want to bring on the change?
They are in the cool start-ups, earning peanuts – for the chance
Of creating something new. And one day, they’ll say: “I was there”!
It’s a casino, for sure, but a lot more fun than those tied into BIG E!

Not all ideas come to fruition.  You never know which ones will work.
But that is not the reason to keep the ideas flowing.
There is a big difference between a good idea and an idea which
Has support, is properly funded and is successfully implemented.
Without good ideas, you never get momentum for real change.
It’s a clash between different types of people, thinking and processes.

The only action that comes from this is that the ideas keep flowing.
The only leadership required is one of keeping an open mind.
The only communications skills required are for active listening.
Good ideas will stick and grow.  Not-so-good ones will get overtaken.
Presence over process. Curiosity over Knowhow and “BIG E”.
Keep listening and I’ll keep posting! Give me a role and I’ll step up!

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TT 1948 – Metatron’s Cube

There are too many things going on.
I’m stressed, RED with anger
And getting over-emotional
I can’t do everything!
I’ve got burn-out!
PLEASE HELP ME!

The future’s bright,
The future’s ORANGE
So they used to say!
Time to get a grip!
Recast my ambitions
And create a new future

How best to do that?
Listen to myself and others
For a while. Don’t rush!
GOLDEN friends who know me well
And care about me: they know the answers
It’s all going to be fine!

Step into the circle, the WHITE zone
Take a break.
Get some rest. Sleep in. Then –
Move around. Walk outside.
Eat more plants. Enjoy life!
Life’s for living, not for stressing!

It’s time to get creative!
Write out a list of all I want to do
Like the colour PURPLE,
What am I passionate about?
Which small projects can I get underway NOW
That will help me to achieve my dreams?

No point in feeling BLUE
More complex things require the help of others
Important things need to be negotiated
So things end up as WIN-WIN
Don’t rush it! There’s an underlying
A collective intention that needs uncovering.

And then all becomes lined-up.
All becomes clear!
Time for action!
GREEN light for go!
Action with clarity and purpose
No one can stop me now!

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TT1947 – Learning to Learn Again

When faced with a challenge, some folks lark about
Thinking it’s funny. I used to do that sometimes.
But as I get older, I find that those that behave like this
Are oft lacking some training, skill or knowledge.
Perhaps even covering up some learning difficulty …
Because they have not applied themselves to MASTERY.

I was reminded by this last week by my flute teacher
His name is James and he has a first-class degree in Music.
He’s versatile enough to play in both a symphony orchestra
As well as in a jazz or blues band. Read music and improv –
After years of what he calls “shedding” it (which means
 Long, tedious practice in the garden shed!)

James has helped me to re-learn the Art of Mastery.
I’m not sure if you ever took music lessons at school
My first piano teacher was very solemn and stunk of perfume
She didn’t like my casual attitude to learning.
I hardly ever practised one week to the next
And she became more and more frustrated by me!

She taught me FACE and “Every Good Boy Deserves Fruit”
(As well as others I can’t remember for the Bass Clef).
These have been useful with the flute because
All the notes you play is in the Treble Clef.
Since then, I have not read music. I’ve just “larked around”
But if you want to play with others, you need to read music.

What does it take to become a Master in a given field?
Malcolm Gladwell said in his book Outliers that
It requires 10,000 hours of practice.
That’s catchy and easy to remember but completely false!
It’s not the number of hours that are important.
It’s about the quality of time spent practising & rehearsing.

James tells me there are two types of students.
Those who want to learn to read and play in an orchestra
And those who just want to play by ear.
I used to be the latter, but am now re-learning the fun
Of reading music for the first time.
It’s a slog, but getting easier as each week goes by.

James wasn’t born when I started to learn to play the piano
But I still remember my first teacher’s perfume. Yuk!
James is many years younger and wiser than me,
He has taught me how to learn (again)
And he has three words he uses to describe the Art:
DISCIPLINE, FOCUS and PRECISION.

Dedicated to James Penny – my awesome flute teacher who gives me lessons over Zoom every week (or so). Let him know I sent you!

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What you must open today….

New Year: A Dialogue

by Ella Wheeler Wilcox (1909)

————

MORTAL:
“The night is cold, the hour is late, the world is bleak and drear;
Who is it knocking at my door?”

THE NEW YEAR:
“I am Good Cheer.”

MORTAL:
“Your voice is strange; I know you not; in shadows dark, I grope.
What seek you here?”

THE NEW YEAR:
“Friend, let me in; my name is Hope.”

MORTAL:
“And mine is Failure; you but mock the life you seek to bless. Pass on.”

THE NEW YEAR:
“Nay, open wide the door; I am Success.”

MORTAL:
“But I am ill and spent with pain; too late has come your wealth. I cannot use it.”

THE NEW YEAR:
“Listen, friend; I am Good Health.”

good health - wellness concept - isolated text in vintage letterpress wood type printing blocks

MORTAL:
“Now, wide I fling my door. Come in, and your fair statements prove.”

THE NEW YEAR:
“But you must open, too, your heart, for I am Love.”

==============

Wishing all readers of Thursday Thoughts

Good Cheer, Hope, Success, Good Health and Love in 2016

….on this, the last Thursday of 2015!

==============

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Had I the power to cast a bell…..

Bell

A Bell

Poem by Clinton Scollard

Had I the power
To cast a bell that should from some grand tower,
At the first Christmas hour,
Outring,
And fling
A jubilant message wide,
The forged metals should be thus allied:-
No iron Pride,
But soft Humility, and rich-veined Hope
Cleft from a sunny slope;
And there should be
White Charity,
And silvery Love, that knows not Doubt nor Fear,
To make the peal more clear;
And then to firmly fix the fine alloy,
There should be Joy!

——————————————————————————————

A very happy Christmas

and Joyful New Year

to all readers of Thursday Thoughts!

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Jump Out!

Yesterday I flew from the UK to Germany to have the first meeting this year with a client that I last worked for ten years ago.  Getting up at 4.00am and struggling through the security gates which reminded me of a cattle ranch and then twisting and turning through the duty-free glitter path that is the only way to get to the plane at Stanstead Airport, I took a short 20-minute taxi ride to the client’s office that turned out to be more expensive than the flight itself!  It was a beautiful day and I had a good two hours before the meeting to walk down memory lane.  I needed to make sure I was energised and that my mind was clear.

The most surprising thing for me was that the  client faced pretty much exactly the same challenges that they faced when I was last there.  It was like seeing an old friend in the street that I had not seen for a while and saying “Wow!  You haven’t changed a bit!”  They were stuck in a rut.  And what is more, they acknowledged the fact.  It got me thinking: how difficult it is for all of us (and large organisations in particular) to adapt and change.

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Whilst chatting to a friend today, the exact same thought arose in a different way.  We were reflecting on what we had achieved in 2015 and what 2016 holds in store for us.  Like wine, we tend to describe the past year as a “good year” or a “difficult year” or even an “annus horribilis” – depending on what has happened.

I think I would call 2015 a year of transition.  What one word would describe this year for you?

Yet another friend said that their work has gone very well in the past year (to the detriment of everything else) and that he was way off on the objectives he had set himself which were to spend more time with his family.  Success is both personal and relative – not just from individual to individual – but also in terms of the emphasis we put on specific relationships and projects.  Everything has an opportunity cost associated with it.  Life is a balancing act.

For example, in the first six months of this year, I became very distracted by a project which meant that I took my eye off the ball for several other things in my life – both personal and business.  Setting a balanced set of aims and objectives at the start of the year is so important.  Reflecting on the objectives that I set myself at this time last year, I completely underestimated the passion that I had for this unplanned distraction.

Understanding the dependencies and trade-offs that need to be made is so important.  Yet we are emotional creatures and can often be overtaken by distractions and unpredictable events that come at us from stage left.  Planning for unexpected turns is also important.  As the great Peter Drucker said: “It’s not the plan that’s important, it’s the planning.”

Fish Out of Water

But perhaps the most difficult thing in all of this is to break old habits.  This is the case with my client in Germany – and is also so true of  myself as we move into 2016.  In order to change, you need to jump out of an existing pattern and create a new pattern – like the goldfish jumping from one bowl into another in the picture.

Some say that if you practice a new habit for 30 days, then it will stick.  I tried that by giving up alcohol for 6 weeks in mid-October.  Those friends who got a bit worried need concern themselves no more!  I started again last week.  Which just proves that the 30-day rule doesn’t work!

The creation of a new habit requires the displacement of other habits that you need to stop.  And it needs to happen so that the new pattern becomes unconscious behaviour.  Yet, when you jump to a new habit pattern, it can be quite lonely for  a while.

Unless you can create a substitute pattern that is more fulfilling and purposeful, the tendency is to jump back to what is familiar.  All the 12-step programmes understand that.  The first step is always to admit that you are powerless to the particular addiction or pattern.  In doing so, you become conscious of it and can change it.

Think about it.  Which patterns do you want to dissolve or move away from in 2016 to give yourself more time to do the things you really want to do?  What entrenched (perhaps unconscious) patterns do you want to jump out of?  Write them down and share them with a close friend or relative.  Get some support on the shift to a new pattern.  It is much easier like that!

That’s what I hope to do with my German client.  Given that they are conscious and want to change, we will start by describing the new fish tank.  All the good things about the new environment and the benefits of being there.  Then finding one or two fish that will make the first jump.  A bit like “Finding Nemo”.  The good news is that there are plenty of fish to choose from and I believe that, 10 years on, the temperature in the current tank is a bit too warm for comfort.

Please comment if you see any other analogies or have any relevant stories to tell!  In particular, let us know what patterns you want to jump out of and let us know how you are thinking of doing it!

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Acting On Purpose: A Twin-Edged Sword

Picture the scene.  A young child who has done something wrong.  A parent standing tall over the child looking on in disgust or anger.  The young child cowering, knowing that they should not have done it – whatever the act was.  The parent erupting: “You did it on purpose, didn’t you?”

Doing something on purpose, in this case, is doubly bad.  It adds to the criminal act because it was “on purpose”.  It is the difference between manslaughter and premeditated murder.  Somehow, when a crime is committed, when it is done “on purpose”, then it is so much worse and carries a heavier penalty.
Picture another scene.  A company gets amazing results.  Profits are up.  Revenues are up.  The workforce has high morale.  The CEO is asked: “Why are you are doing so well?  How did you make so much profit”  He or she answers “Our primary objective isn’t to make a profit – although it is nice to make a profit so we can develop better services for you.  The main reason that we are doing so well is that we are all in service for a higher purpose”.

Think of some recent technology successes: Google and Apple.  Each one highly profitable, yet much more importantly, each one serves a higher purpose.  “Do no evil”.  “Putting a ding in the Universe”.  Interestingly, in its early days, Microsoft had the mission of putting “a computer on every desk and in every home”.  In 2013, Microsoft changed its mission to “morph from a software company to a devices and services company”.  In doing so, their purpose became clouded (literally) in confused corporate-speak and financial engineering.  As soon as the purpose (or mission) is framed in terms of profit or puts shareholder returns above everything else, the writing is on the wall that the organisation to become less successful.

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Such a powerful phrase it is, then. “On Purpose”.  It shows premeditated intent.  Driven by purposeful desire, it can create extraordinarily beautiful things.  It also drives people to follow great leaders – not because of the ego or personality of the leader, but because the whole tribe/team/organisation believes in a higher purpose beyond the power of a single human being.  It is why great religions have such enormous followings.  Abraham, Buddha, Christ and Mohammed.  Each, in their own way, started a religion which today still have many followers.

Purpose also drives revolution and could be seen as the lifeblood of change.  The events in Paris last week were a tragedy, attacking the French libertarian belief system to its core.  The repercussions are still to be played out in terms of hardening European borders, increasing the checks on people travelling to and from Europe as well as the need to control the mass migration to Europe from North Africa and the Middle East.  In some cases, it is a cash of ideas, ideals and purposeful intent.  In another, it is driven by a desire to find a better life for yourself and those who depend upon you.

However hard it is to imagine  a cause is so strong for someone to want to blow themselves up in martyrdom, history shows that there is nothing new to such an extreme act.  Religions are full of martyrs – often given god-like attributes after their demise.  For someone to die “on purpose” or in total alignment with their belief system is somehow at the extreme end of heroism and martyrdom.
Back to the first scene that I started with at the start of this piece.  What is most interesting is whether you saw yourself as the child, the parent or an onlooker?  Think about it!

At an individual level, many of my close friends in their late forties or early-mid fifties are in transition from a full-time career in corporate life to a much less secure “portfolio career” in post-corporate life.  Is it at times like this that you really do question your own purpose in life.  You think “what is this all about?”.  “Why did I spend over 10/20/30 years working for such-and-such a cause and end up with …..?”  It is a time for reflection and searching for a deeper meaning in your own life so that it can become more purposeful.

In thinking about your own purpose, I like to think of an analogy with the Global Positioning System or GPS.  I used to do offshore sailing back in the 1980s and early ‘90s – when the navigation was all based on charts using pencils and compasses and triangulation to work out where you are.  How the world has changed!  Via the GPS system, you can now know exactly where you are – even if it is thick fog outside.  A Guiding Purpose Statement (or GPS) should do the same for you at major transitions in your life.

Gps device on sailboat

Over the next few weeks, I am creating a programme to go deeper into some of these ideas.  If you would like to find out more, please do email me at: lorne(at)objectivedesigners(dot)com and I will send you an outline of what I am thinking about – plus a few questions that might help us create something that is a bit different and special.

The main purpose is to create a group that can support  folk as they transition from a more structured (corporate) part of their lives to a portfolio career where you have to take more personal risks and seek deeper meaning in what it is you do and how you express yourself.  I’ve been through it myself – and have some lessons I would like to share – but I am sure many readers will also have equally valid ideas and suggestions to help others through this period of their lives.

By the way, on my search for more meaning and purpose, I have come up with my own GPS: “To help people communicate more effectively”.  It helps me to bridge my interests in telecommunications, media,  marketing and conversational flow between systems.  I’m currently refining it to be a little more tangible, but it will do for the moment.  If I can help you in this mission – or, indeed if you can help me become more effective in my mission, please also email me!

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The Single Most Important Ingredient for a Great Product Launch

This week’s “Thursday Thoughts” is one in a series on Product Launches – a subject that I find fascinating and so important to growing a successful business.

So, what is the single most important ingredient of a great product launch?  We need to look no further than the film (or movie) industry – and to a quote Shawn Amos:

“Every major summer blockbuster that is released is essentially a product line being launched across multiple verticals. However, the centerpiece of the product launch is a big, beautiful story whose job is to entertain.”

I believe that the single most important ingredient for any successful launch is to frame a “big, beautiful story whose job is to entertain”.  Think about it.  A story that describes a personal journey.  Your personal journey with all the ups-and-downs and trials and triumphs that go to make us all human.

Our Story

And so, in the closing two days of Jeff Walker’s Product Launch Formula (a once-in-a-year opportunity to see the master in action), Jeff has offered two personal but quite different stories that show how changing the way you think about a product by re-framing it around a product launch can literally transform people’s lives.

The first story is from Barry who overcame a life-changing accident to go on and organise and teach those who make a living from entertaining.

The second is from Shelly – a very different story of a mother trying to juggle the three forces of family, paying work and passion.

Watch the videos and work out what you can learn from each of them.  See how the personal stories create a different way of thinking.  By building your business around a series of launches (and great stories), rather than flogging a me-too product, you can create a new sense of drive and momentum.  Think hard about how you can apply the learnings to (re-)launch your own products and services and create a new sense of purpose and heartbeat to your marketing campaigns.

Of all the research I have done into this area, Jeff’s strategies and teachings are second-to-none.  And it can be applied to book launches too!

If you think that there is value in digging deeper into the Product Launch Formula, then I thoroughly recommend that you sign up for Jeff’s programme – which will only be available for the next day or two.  Otherwise, you will have to wait another year for the offer to come around again!

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The Seven Questions of Innovation

Sometimes you get stuck.  You can’t think of a way out.

Well, it’s not the first time!  Mankind has a long history of innovation.

This video explains it beautifully – and gives us seven questions to ask when you get stuck:

Go on! Try it!  Ask the seven questions:

1.  What can we imagine?

2.  What can we look at differently?

3.  What can we use differently?

4.  What can we move?

5. What can we interconnect?

6. What can we alter?

7.  What can we make?

That’s all very well if you are a guy (like me) and trying to fix things to make things better.  But what about the emotional side of the equation?  Jason Headley has another (perhaps much more brilliant video) which should amuse those that find communication skills between the sexes more challenging:

 

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Overcoming Bitter Enemies

I came across this quotation the other day, and it struck a chord:

“One must be aware that there is nothing so difficult,
more doubtful in its result,
and more dangerous to do
than to introduce a new state of things. 
+
The innovator has bitter enemies
among all those who benefit from the old system,
while he only has half-hearted defenders
among those who expect to benefit from the new system.
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This half-heartedness has its roots in man’s lack of faith,
because he does not really believe in the new state
until he has experienced it.”
Machiavelli
=
Goldfish

The question is, how do you help folk to experience and have faith the new state at the early stages of a change?  How do you get to that tipping-point where there is enough energy to get lift-off with the new system?  Remember, Machiavelli never saw a computer, so it was not computer systems he was talking about!  It was much more about States and states!

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