{"id":513,"date":"2011-05-18T23:00:00","date_gmt":"2011-05-18T22:00:00","guid":{"rendered":"http:\/\/lornemitchell.com\/blog\/?p=513"},"modified":"2019-10-15T10:51:51","modified_gmt":"2019-10-15T09:51:51","slug":"idries-shah-on-attention","status":"publish","type":"post","link":"http:\/\/www.lornemitchell.com\/?p=513","title":{"rendered":"Idries Shah on Attention"},"content":{"rendered":"<p>On doing some research into the great Afghan-Scot mystic, Idries Shah, I came across this brilliant piece in his book &#8220;Learning How To Learn&#8221; 1979 pp85-88:<\/p>\n<hr \/>\n<p><span style=\"color: #000000;\"><em>One of the keys to human behaviour is the attention-factor.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em>Anyone can verify that many instances, generally supposed to be important or useful human transactions on any subject (social, commercial, etc.,) are in fact disguised attention-situations.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em>It is contended that if a person does not know what he is doing (in this case that he is basically demanding, extending or exchanging attention) and as a consequence thinks that he is doing something else (contributing to human knowledge, learning, buying, selling, informing, etc.,) he will:<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em>(a) be more inefficient at both the overt and the covert activity; <\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em>(b) have less capacity of planning his behaviour and will make mistakes of emotion and intellect because he considers attention to be other than it is.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em>If this is true, it is most important that individuals realise:<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em>1. That this attention-factor is operating in virtually all transactions;<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em>2. That the apparent motivation of transactions may be other than it really is. And that it is often generated by the need or desire for attention-activity (giving, receiving, exchanging).<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em>3. That attention-activity, like any other demand for food, warmth, etc., when placed under volitional control, must result in increased scope for the human being who would then not be at the mercy of random sources of attention, or even more confused than usual if things do not pan out as they expect.<\/em><\/span><\/p>\n<p><span style=\"color: #ff6600;\"><a href=\"https:\/\/i0.wp.com\/lornemitchell.com\/wp-content\/uploads\/2011\/05\/Picture-of-Idries-Shah.jpg\"><img data-attachment-id=\"523\" data-permalink=\"http:\/\/www.lornemitchell.com\/?attachment_id=523\" data-orig-file=\"https:\/\/i0.wp.com\/www.lornemitchell.com\/wp-content\/uploads\/2011\/05\/Picture-of-Idries-Shah.jpg?fit=217%2C299\" data-orig-size=\"217,299\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Picture of Idries Shah\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.lornemitchell.com\/wp-content\/uploads\/2011\/05\/Picture-of-Idries-Shah.jpg?fit=217%2C299\" data-large-file=\"https:\/\/i0.wp.com\/www.lornemitchell.com\/wp-content\/uploads\/2011\/05\/Picture-of-Idries-Shah.jpg?fit=217%2C299\" decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-523\" title=\"Picture of Idries Shah\" src=\"https:\/\/i0.wp.com\/lornemitchell.com\/wp-content\/uploads\/2011\/05\/Picture-of-Idries-Shah.jpg?resize=217%2C299\" alt=\"\" width=\"217\" height=\"299\" data-recalc-dims=\"1\" \/><\/a><\/span><\/p>\n<p><span style=\"color: #000000;\"><em><strong>CERTAIN PRINCIPLES MAY BE ENUNCIATED. THEY INCLUDE:-<\/strong><\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em>1. Too much attention can be bad, (inefficient).<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 2. Too little attention can be bad.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em>3. Attention may be &#8216;hostile&#8217; or &#8216;friendly&#8217; and still fulfil the appetite for attention. This is confused by the moral aspect.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em>4. When people need a great deal of attention they are vulnerable to the message which too often accompanies the exercise of attention towards them. E.g., someone wanting attention might be able to get it only from some person or organisation which might thereafter exercise (as &#8216;its price&#8217;) an undue influence upon the attention-starved individual&#8217;s mind.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 5. Present beliefs have often been inculcated at a time and under circumstances connected with attention-demand, and not arrived at by the method attributed to them.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 6. Many paradoxical reversals of opinion, or of associates and commitments may be seen as due to the change in a source of attention.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 7. People are almost always stimulated by an offer of attention, since most people are frequently attention-deprived. This is one reason why new friends, or circumstances, for instance, may be preferred to old ones.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 8. If people could learn to assuage attention-hunger, they would be in a better position than most present cultures allow them, to attend to other things. They could extend the effectiveness of their learning capacity.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 9. Among the things which unstarved people (in the sense of attention) could investigate, is the comparative attraction of ideas, individuals, etc., apart from their purely attention-supplying function.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 10. The desire for attention starts at an early stage of infancy. It is, of course, at that point linked with feeding and protection. This is not to say that this desire has no further nor future development value. But it can be adapted beyond its ordinary adult usage of mere satisfaction.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 11. Even a cursory survey of human communities shows that, while the random eating tendency, possessiveness and other undifferentiated characteristics are very early trained or diverted-weaned-the attention-factor does not get the same treatment. The consequence is that the adult human being, deprived of any method of handling his desire for attention, continues to be confused by it: as it usually remains primitive throughout life.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 12. Very numerous individual observations of human transactions have been made. They show that an interchange between two people always has an attention-factor.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 13. Observation shows that people&#8217;s desires for attention ebb and flow. When in an ebb or flow of attention-desire, the human being not realising that this is his condition, attributes his actions and feelings to other factors, e.g., the hostility or pleasantness of others. He may even say that it is a &#8216;lucky day&#8217;, when his attention needs have been quickly and adequately met. Re-examination of such situations has shown that such experiences are best accounted for by the attention-theory.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 14. Objections based upon the supposed pleasure of attention being strongest when it is randomly achieved do not stand up when carefully examined. &#8216;I prefer to be surprised by attention&#8217; can be paraphrased by saying, &#8216;I prefer not to know where my next meal is coming from&#8217;. It simply underlines a primitive stage of feeling and thinking on this subject.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 15. Situations which seem different when viewed from an oversimplified perspective (which is the usual one) are seen to be the same by the application of attention-theory. e.g.: People following an authority-figure may be exercising the desire for attention or the desire to give it. The interchange between people and their authority-figure may be explained by mutual-attention behaviour. Some gain only attention from this interchange. \u00a0Some can gain more.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 16. Another confusion is caused by the fact that the object of attention may be a person, a cult, an object, an idea, interest, etc. Because the foci of attention can be so diverse, people in general have not yet identified the common factor-the desire for attention.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 17. One of the advantages of this theory is that it allows the human mind to link in a coherent and easily-understood way many things which it has always (wrongly) been taught are very different, not susceptible to comparison, etc. This incorrect training has, of course, impaired the possible efficiency in functioning of the brain, though only culturally, not permanently.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 18. The inability to feel when attention is extended, and also to encourage or to prevent its being called forth, makes man almost uniquely vulnerable to being influenced, especially in having ideas implanted in his brain, and being indoctrinated.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 19. Raising the emotional pitch is the most primitive method of increasing attention towards the instrument which increased the emotion. It is the prelude to, or accompaniment of, almost every form of indoctrination.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 20. Traditional philosophical and other teachings have been used to prescribe exercises in the control and focussing of attention. Their value, however, has been to a great measure lost because the individual exercises, prescribed for people in need of exercise, have been written down and repeated as unique truths and practised in a manner, with people and at a rate and under circumstances which, by their very randomness, have not been able to effect any change in the attention-training- This treatment has, however, produced obsession. It continues to do so.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em> 21. Here and there proverbs and other pieces of literary material indicate that there has been at one time a widespread knowledge of attention on the lines now being described. Deprived, however, of context, these indications survive as fossil indicators rather than being a useful guide to attention-exercise for contemporary man.<\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><em><!-- p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 10.0px Helvetica} -->Attention upon oneself, or upon a teacher, without the exercise\u00a0of securing what is being offered from beyond the immediate\u00a0surroundings, is a sort of short-circuit. As Rumi said: &#8216;Do not\u00a0look at me, but take what is in my hand&#8217;.<\/em><\/span><\/p>\n<hr \/>\n<p>Makes you think!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On doing some research into the great Afghan-Scot mystic, Idries Shah, I came across this brilliant piece in his book &#8220;Learning How To Learn&#8221; 1979 pp85-88: One of the keys to human behaviour is the attention-factor. Anyone can verify that many instances, generally supposed to be important or useful human transactions on any subject (social, &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/www.lornemitchell.com\/?p=513\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Idries Shah on Attention&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[78,42,64,50,60,57],"tags":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p6DQGK-8h","jetpack-related-posts":[{"id":1195,"url":"http:\/\/www.lornemitchell.com\/?p=1195","url_meta":{"origin":513,"position":0},"title":"The Story of the Broken Pot (of Honey)","author":"Lorne Mitchell","date":"14\/02\/2013","format":false,"excerpt":"The older I get, the more I believe in coincidences. \u00a0And one of the strange coincidences that I have recently discovered is that there are a set of stories that are told in slightly different forms all around the world - as if they all had their roots in one\u2026","rel":"","context":"In &quot;Attention&quot;","block_context":{"text":"Attention","link":"http:\/\/www.lornemitchell.com\/?cat=78"},"img":{"alt_text":"iStock_000009374542XSmall","src":"https:\/\/i0.wp.com\/www.lornemitchell.com\/wp-content\/uploads\/2013\/02\/iStock_000009374542XSmall-300x199.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":741,"url":"http:\/\/www.lornemitchell.com\/?p=741","url_meta":{"origin":513,"position":1},"title":"The Vehicle and the Objective","author":"Lorne Mitchell","date":"24\/11\/2011","format":false,"excerpt":"An extract from Idries Shah's \"Learning How to Learn\" p142 called \"The Vehicle and the Objective\": ===================== Q: What is your attitude on the structure of human studies and the materials within the structure? A: A characteristic disease of human thought is to mistake the vehicle and the objective, or\u2026","rel":"","context":"In &quot;Banking System&quot;","block_context":{"text":"Banking System","link":"http:\/\/www.lornemitchell.com\/?cat=88"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/lornemitchell.com\/wp-content\/uploads\/2011\/11\/Means-and-Ends.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":917,"url":"http:\/\/www.lornemitchell.com\/?p=917","url_meta":{"origin":513,"position":2},"title":"The Rainbow, Rug and Key","author":"Lorne Mitchell","date":"13\/04\/2012","format":false,"excerpt":"I have spent the past twelve days in the Alps on a spring retreat doing a bit of skiing.\u00a0 Yesterday we had a enormous thunderstorm and the most beautiful rainbow - like the one above.\u00a0 Somehow, it got me reflecting on a conversation I had with\u00a0 John Varney, a reader\u2026","rel":"","context":"In &quot;Education&quot;","block_context":{"text":"Education","link":"http:\/\/www.lornemitchell.com\/?cat=64"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/lornemitchell.com\/wp-content\/uploads\/2012\/04\/Ghoochan_Rugs_Quchan_Kurd_Long_Rug.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":38,"url":"http:\/\/www.lornemitchell.com\/?p=38","url_meta":{"origin":513,"position":3},"title":"Why do some organisations drive us totally bonkers?","author":"Lorne Mitchell","date":"02\/07\/2010","format":false,"excerpt":"Most of us can relate to examples of when customer service organisations have driven us completely bonkers: being passed off to another department that does not answer your call and drops you into a black hole; getting through to an Indian call centre that has not a clue how to\u2026","rel":"","context":"In &quot;Blueprint&quot;","block_context":{"text":"Blueprint","link":"http:\/\/www.lornemitchell.com\/?cat=39"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":943,"url":"http:\/\/www.lornemitchell.com\/?p=943","url_meta":{"origin":513,"position":4},"title":"How Do Good Ideas Spread?","author":"Lorne Mitchell","date":"26\/04\/2012","format":false,"excerpt":"At the recent evidence for the House of Lords Communications subcommittee, I drew attention to a great piece of thinking which was written-up in a book by Everett M Rogers in 1962 called \"The Diffusion of Innovations\".\u00a0 It has since sold more than 30,000 copies, is\u00a0now in its fifth edition\u2026","rel":"","context":"In &quot;Big Ideas&quot;","block_context":{"text":"Big Ideas","link":"http:\/\/www.lornemitchell.com\/?cat=42"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/lornemitchell.com\/wp-content\/uploads\/2012\/04\/New-Product-Adoption.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":825,"url":"http:\/\/www.lornemitchell.com\/?p=825","url_meta":{"origin":513,"position":5},"title":"Creating Purpose and Meaning","author":"Lorne Mitchell","date":"12\/01\/2012","format":false,"excerpt":"Following on from the popular\u00a0RSAnimate video of Dan Pink's great lecture describing the three attributes that really motivate people: Autonomy, Mastery and Purpose, I came across an equally impressive piece of work by\u00a0Teresa Amabile and Steven Kramer in this month's McKinsey Quarterly. \u00a0If you don't already subscribe, it is well\u2026","rel":"","context":"In &quot;Attention&quot;","block_context":{"text":"Attention","link":"http:\/\/www.lornemitchell.com\/?cat=78"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"http:\/\/www.lornemitchell.com\/index.php?rest_route=\/wp\/v2\/posts\/513"}],"collection":[{"href":"http:\/\/www.lornemitchell.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.lornemitchell.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.lornemitchell.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.lornemitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=513"}],"version-history":[{"count":12,"href":"http:\/\/www.lornemitchell.com\/index.php?rest_route=\/wp\/v2\/posts\/513\/revisions"}],"predecessor-version":[{"id":1892,"href":"http:\/\/www.lornemitchell.com\/index.php?rest_route=\/wp\/v2\/posts\/513\/revisions\/1892"}],"wp:attachment":[{"href":"http:\/\/www.lornemitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=513"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.lornemitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=513"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.lornemitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}